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Product placement (HUT) and product testing

Product placement (HUT) and product testing

At-home and in-venue product tests with full logistics and QC.

Product placement (HUT) and product testing
Product placement (HUT) and product testing

Product placement (HUT) and bespoke product tests are core special setups. Live projects include Arabic coffee at-home tests (150 interviews, SEC A–C2, Jeddah/Riyadh split) pivoted to remote recruitment and video interviews during COVID, and in-home usage tests where interviewers deliver unbranded products in insulated bags, capture organoleptic and preference data, and refresh placements on schedule. Beverage and food tests also run in purpose-built research environments and CLT-style setups when the brief requires them.

Advanced Data Collection Platforms
Advanced Data Collection Platforms

Comprehensive data collection process

Actionable Insights
Actionable Insights

Instant feedback based on fieldwork observations

Quality Assurance
Quality Assurance

Rigorous quality control at every stage

Expert Support
Expert Support

Dedicated expert project and field managers for your project.