IDIs, focus groups, ethnography, home visits and shop-along.


Qualitative programmes include online and offline IDIs and focus groups, online communities, ethnography, home visits and shop-alongs. iFieldPro has delivered 5,000+ focus groups, 3,000+ depth interviews and 1,000+ home visits, supported by 12 moderators, dedicated recruiters, multilingual interpretation (English, Japanese, Korean, Chinese) and fully equipped FGD venues with client observation rooms.
Comprehensive data collection process
Instant feedback based on fieldwork observations
Rigorous quality control at every stage
Dedicated expert project and field managers for your project.